Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

• Tony Robbins, Torrents, and Transformation

• How To Tell If You’re Chasing The Wrong Customers

• My #1 Secret To Becoming A Better Husband And Marketer

• Using A Docuseries To Build A Massive Email List In Record Time with Michael Hearne

• Embrace The Wisdom Of Ages

FROM MY WORLD

Tony Robbins, Torrents, and Transformation

 People often ask me, "Igor, what made you become so disciplined and consistent? How did you go from being a regular guy to a self-made millionaire who’s fit, confident, and successful?"

It wasn’t always this way. 

There was a time when I was stuck, battling self-doubt and wasting my days gaming and mindlessly browsing the internet. But one random night, something clicked. 

I stumbled across a video about The Secret—you know, that infamous movie that claimed to have the key to success, known by the likes of Da Vinci, Emerson, and other historical giants. I watched it, and like millions of others, I believed I had discovered the shortcut to greatness. 

I thought if I just focused on the positive long enough, success would come knocking on my door.

Spoiler alert: it didn’t. 

I was still the same guy, stuck in the same rut, but with a glimmer of hope that maybe—just maybe—I could change.

That glimmer kept me searching, and eventually, I came across the name Tony Robbins. 

I wasn’t ready to shell out cash for self-help programs, so I did what any resourceful teenager in the early 2000s would do—I hit up Pirate Bay. 

I downloaded Tony’s Personal Power II and started listening.

One exercise, the Dickens Process, hit me like a ton of bricks. It forced me to face the brutal reality of where my life was headed if I didn’t change. 

I was fat, unhappy, and trapped in a cycle of self-loathing. Tony had me imagine what life would look like if I didn’t fix this—10, 20 years down the line. 

It wasn’t pretty. That exercise shook me to my core, and I knew I couldn’t keep living like this.

I started small. I cut out soda, sugar, and junk food. I started jogging. The weight came off, and with it, the self-hate. I looked in the mirror, and for the first time, I didn’t cringe. 

I saw someone who was finally taking control.

As the pounds dropped, my confidence grew. I became more social, started going out, and even got my first girlfriend. 

I realized that by changing my physical self, I was also transforming my mindset. That was the start of my journey—not just to lose weight, but to reshape my entire life.

Discipline, consistency, success—it all started with that one decision to stop being a victim of my circumstances and take control of my future.

MY GIFT FOR YOU

I Want To Ship You a Copy of My Book

As our way of saying thanks for subscribing to the newsletter, we’d like to ship you a free copy of the Amazon best-seller List Building Lifestyle: Confessions of an Email Millionaire. This book shows how to build a scalable passive income online even if you’ve got no previous experience.

Claim your no cost copy by texting the word BOOK to +1-917-979-4483.

You can also just click the button below if you’re reading this on your mobile device.

This book costs $20 on Amazon, but if you text the word BOOK to +1-917-979-4483, you’ll receive a special link allowing you to get a free copy of the book plus $3,251.88 in bonuses (just chip in on S&H).

LESSONS FROM LEGENDS

How To Tell If You’re Chasing The Wrong Customers

When it comes to attracting customers, few have done it better than Dan Kennedy. Forget traditional marketing's scattergun approach; Magnetic Marketing is all about positioning your business to be so compelling that your ideal customers are naturally drawn to you,  like a magnet.

Kennedy understood that most businesses waste time chasing prospects who aren’t a good fit. Instead, he taught that the key to success lies in positioning your business so that the right customers come to you. 

The Magnetic Difference

• Speak Their Language: Craft your offers, messages, and brand to resonate deeply with your dream customers.

• Consistent Multi-Channel Presence: Utilize a variety of marketing channels, but maintain a unified and captivating message across all platforms.

• Become the Sought-After Choice: Make prospects so eager to engage that they actively seek you out, rather than the other way around.

Reap the Rewards

• Efficiency & Cost Savings: No more wasted resources on ineffective marketing tactics.

• Qualified Leads: Attract customers who are already interested and primed to buy.

• Market Leadership: Establish your business as the preferred choice in your niche.

Magnetic Marketing isn't just a set of strategies; it's a fundamental shift in how you approach your business. It's about creating an authentic connection with your customers, where they feel empowered to choose you rather than being subjected to high-pressure sales tactics.

If you're still stuck in the old ways of marketing, it's time to embrace the power of Magnetic Marketing. Implement these principles, and watch as the right customers effortlessly gravitate towards your business.

Remember: The most successful businesses don't need to shout to be heard. They create an irresistible allure, effortlessly attracting the customers they were destined to serve.

Ready to Magnetize Your Success?

MINDSET MAKEOVER

My #1 Secret To Becoming A Better Husband And Marketer

Let's face it, most of us think we’re pretty good listeners? Yeah, me too. But the truth is, most of us are terrible at it—especially when it matters most. 

Take it from me, someone who learned the hard way, both in business and in my marriage.

I was never the best at listening. 

My wife reminds me of that every day. I’d get caught up in the smallest distractions and completely tune her out. 

The result? Constant fights over trivial things, all because I wasn’t paying attention. This bad habit wasn’t just hurting my marriage, it was seeping into my business.

When we’re out there trying to sell, market, or persuade, we often think the key is to be the smoothest talker in the room. But that’s a huge mistake. The real power move isn’t talking—it’s listening.

People buy when they feel understood and accepted. And the easiest way to make someone feel that way is to shut up and listen. 

Not the passive kind of listening where you’re nodding along, waiting for your turn to speak. I’m talking about active listening, where you’re fully engaged, asking questions, and feeding back what you’ve heard. 

One of my mentors, Ross Bowring, is a master at this. He’s not the fastest talker, but he’s one of the most influential people I know. 

Why? Because when you talk to him, you feel heard. You feel like you matter. And that’s when people start trusting you, when they start wanting to do business with you.

But here’s the thing—this isn’t just about closing deals. It’s about becoming a better human being. Listening makes you a better partner, a better friend, and yes, a better marketer. 

So, whether it’s with your spouse or your next potential client, remember this: ask questions, shut up, and listen. It’s the simplest, most powerful way to get what you want in life.

FOR YOUR LISTENING PLEASURE

Using A Docuseries To Build A Massive Email List In Record Time with Michael Hearne

Uncover the hidden truths of the entrepreneurial path as Igor and Michael share their insights on continuous growth, pushing boundaries, and propelling your organization toward sustained success. Delve into the captivating world of documentary filmmaking as Michael Hearne shares his journey from a freelance copywriter to producing his own series. So, what are you waiting for?

Tune in and embark on an intellectual journey with the one and only Michael Hearne!

CURATED READS

Embrace The Wisdom Of Ages

Sharon Lebell's The Art of Living isn't just another self-help book. It's a captivating journey through the timeless philosophy of Stoicism, breathing new life into the teachings of Epictetus for today's world.

Lebell's clear and practical adaptation helps anyone—from beginners to experienced leaders—tap into the power of Stoicism. This book doesn’t just offer philosophical ideas; it gives you practical strategies for mastering your emotions, focusing on what truly matters, and finding calm in a chaotic world.

As Epictetus said, "It's not what happens to you, but how you react to it that matters."

Let The Art of Living teach you how.

RIDDLE ME THIS

Can You Crack The Code?

 I’m the first impression you make, 

A digital welcome mat you take. 

With a call to action, clear and bright, 

I guide your visitors to the right.

What am I?

Think you've cracked the code? Reply to this email with your guess and see if you're right!